The Power of the Written Word

Many say that the written word is 10 times more powerful and lasting than a paid ad.

A well-crafted story can have ten times the impact of a paid ad, creating lasting impressions and meaningful engagement with your audience. While PR isn’t entirely free, it’s one of the most cost-effective ways to promote your business.
Imagine a feature article in a respected golf publication, a guest appearance on a popular golf podcast, or a compelling video shared online. These opportunities create brand awareness and generate revenue far beyond the initial investment.
At Impact Golf Marketing, our PR team has built strong relationships with golf and travel media, ensuring your message gets noticed by the right people.

What & How to Promote

Boost the visibility and success of your course, facility, or event with strategic PR campaigns:

  • Media Releases: Announce key updates like grand openings, charity events, course renovations, new memberships, product launches, or personnel changes.
  • Panelist Reviews: Want your facility reviewed by top publications like Golf Digest or Golfweek? We’ll make it happen.
  • Media Days & Press Trips: Showcase your course or destination to local, regional, and national media for maximum exposure.

Proven PR Strategies

Our approach combines targeted outreach, personalized messaging, and strong media relationships to deliver measurable results.

  • Strategic Media Targeting: Engage top-tier golf, lifestyle, travel, and business publications, as well as select regional outlets and digital platforms.
  • Media Network Leverage: Utilize our memberships with the Golf Writers Association of America, Society of American Travel Writers, International Golf Network, and other influential organizations.
  • Custom Media List: Focus on a Top 20 Media List tailored to your goals and target markets.
  • Compelling Story Angles: Develop unique narratives to attract media interest and coverage.
  • Press Materials & Editorial Calendars: Align press releases and pitches with media deadlines for maximum visibility.
  • Media Opportunities: Secure print, broadcast, and digital interviews, while preparing spokespeople with professional talking points.
  • Targeted Distribution: Deliver releases and artwork to a custom database of over 500 golf, travel, and lifestyle journalists across North America.

The IGM Difference

At IGM, we specialize in elevating your brand’s visibility and reputation through powerful, story-driven PR campaigns. Whether you’re looking to promote a new offering, attract media attention, or drive long-term growth, our proven strategies ensure your message stands out.

Let’s Get Started

Ready to see the impact of strategic PR? Contact Impact Golf Marketing today to build awareness, drive engagement, and grow your business.

Click HERE or call 336.889.4206 to start the conversation.